Time
to Refresh your
Internet Marketing?
According to Hitwise 87% of UK Internet users now use Google to search the Web. How visible is your business on Google?
In the UK more Websites are discovered by people
using search engines than by any other means, including TV advertising,
radio, and direct mail (According to Forrester
Research). So if you want people to discover your business
online, you need a good search engine marketing strategy.
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 Google™
rules the search engine industry and provides search results
to around
half of the UK Internet population. Google™ is not simply
the UK's most popular search engine, it beats all of it's
competitors put together. Even Bill Gates and Microsoft can't
touch Google™.
To reach the largest UK Internet audience
your business must be visible on Google™. |
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There are two ways to become visible on
Google™. You can either pay-per-click
for advertising space, or you can earn a free position
in the natural search results through search
engine optimisation, submission
and inbound link building.
 The
first option is straightforward and guaranteed to generate
Web traffic quickly.
The second option is more challenging,
takes longer and offers no guarantees. After all, everybody
wants a free entry at the top of Google™. |
Search engine marketing makes your business
easier to find. Internet combined with traditional Direct Marketing
drives more Web traffic, improves your sales conversion and maximises
revenue potential from Web visitors.
Both techniques should always begin with up-to-date
marketing research.
 The first step?
Before you pay for more Web traffic through Search Engine Optimisation (SEO), Pay-Per-Click (PPC) advertising and/or email marketing, why not find out how well your site converts the traffic you already have?
Start with a Website Conversion Report
Refresh Marketing
are Google™ Advertising Professionals. We provide more Web traffic AND higher online conversion to boost your online revenue.For an effective Internet marketing strategy please contact an adviser.
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